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Schedule of Events

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C410: Advanced Pool Construction - Part 2

October 28 | Time: 6 pm ET – 10 pm ET
Virtual
8 hours | 0.8 IACET CEUs | 8 PHTA CEUs (2-part course; students must participate in both parts)
$699 PHTA Member / $899 Non-member

This course is an advanced construction school intended to discuss advanced soil mechanics, difficult site solutions, and more advanced concrete science than presented in the basic construction school C201. The course also delves into alternative pool construction materials, major defect repair and the rehabilitation of old pools.


C201: GENESIS® CONSTRUCTION SCHOOL: Concrete Pools

November 13-15 | Time: 8 am – 5 pm
In-Person – PSP/Deck Expo
24 hours | 2.4 IACET CEUs

This 3-day intensive school encompasses all of the necessary disciplines for building a structurally sound water vessel. Topics covered within the school include site analysis, introductory fluid engineering, geotechnical and structural engineering that includes a review of difficult sites, shotcrete, waterproofing, tile, interior finishes, coping, and concrete decking. The course concludes with an interactive walkthrough of a complex project from start to finish. This program is designed to move each student through all phases of concrete pool construction in great detail, unlike anything else offered in the industry. This course fulfills a requirement to become a Certified Builder Professional (CBP).


D231: Color Theory and Its Application

November 14-15 | Time: 8 am – 5 pm
In-Person – PSP/Deck Expo
16 hours | 1.6 IACET CEUs

Looking through a magazine of pools, it is easy to find well-conceived plans that failed to unify the design with proper material and color selections. Color is one of our basic means of communication and it influences our emotions so it must be understood and controlled. This program introduces the basic dynamics of color, its principles, fundamentals, its psychology, and how to apply the science to project design.


E211: Fluid Hydraulics for Pools and Spas

November 13-14 | Time: 8 am – 5 pm
In-Person – PSP/Deck Expo
16 hours | 1.6 IACET CEUs

Develop a basic understanding of the hydraulic principles in order to design more efficient and serviceable hydraulic systems. This class is a core course required for advancing through the GENESIS® certification program.


D109: Design Fees – Charging for Design

November 16 | Time: 7:30 am – 8:45 am
In-Person – PSP/Deck Expo
1.5 hours | 0.2 IACET CEUs | 2 PHTA CEUs

Plan development or design work is a professional service. No matter how small a project is, it starts with a drawing, diagram, sketch, or some representation of the final product, and those services have value. This session will walk you through examples of how to, and what justification is applied, to charge for your plans.


E151: Do's and Don'ts of Engineering

November 16 | Time: 7:30 am – 8:45 am
In-Person – PSP/Deck Expo
1.5 hours | 0.2 IACET CEUs | 2 PHTA CEUs

In the field, the correct do’s and don’ts of a project are the difference between a properly built vessel and a failure that equates to wasted time and money. This introductory program breaks down the engineering portions of a project with a checklist detailed from years of in-the-field experience. From plans and soils reporting to waterproofing and compressive strengths, students will leave with high-level information to easily relay these tips to your team.


B306: Elements of Litigation

November 16 | Time: 7:30 am – 8:45 am
In-Person – PSP/Deck Expo
1.5 hours | 0.2 IACET CEUs | 2 PHTA CEUs

Avoiding litigation is always the best practice, but sometimes, no matter how well you perform, you may be named in a suit even if a problem is the direct result of someone else’s work. Learn how to protect yourself and your company with contractual considerations and real-world experience. It is always better to learn from the mistakes of others, and these instructors will share a bit of their expert witness experience with the class.


C125: Fiberglass Construction

November 16 | Time: 7:30 am – 8:45 am
In-Person – PSP/Deck Expo
1.5 hours | 0.2 IACET CEUs | 2 PHTA CEUs

This introductory course will provide you an overview of what’s involved with a fiberglass pool, from sales to delivery and a checklist in between. For those interested in expanding their market and offerings, you won’t want to miss this.


D235: The Impact of Color on Your Brand

November 16 | Time: 11 am – 12 pm
In-Person – PSP/Deck Expo
1 hour | 0.1 IACET CEUs | 1 PHTA CEU

Studies show that 90% of snap judgments made on products can be based on color alone. Color plays a vital role in the relationship of branding and the perceived appropriateness. GENESIS®'s own color extraordinaire, Feras Irikat, will take you through a variety of research, surveys, and reports to provide you the details on how to appropriately color your brand with the personality you want to portray to your customers.


D325: Mind Reading Your Clients

November 16 | Time: 12:30 pm – 1:30 pm
In-Person – PSP/Deck Expo
1 hour | 0.1 IACET CEUs | 1 PHTA CEU

Does it ever seem like your customers' requests are coming from outer space? Are you looking for your crystal ball? Conceptualizing what your client wants and what you can provide can be a challenge. During this session, Kate Wiseman will walk you through her method to "read your client's mind.” With some tips, tricks, questions, and observations, Kate will show you how to better understand your clients' needs, minimizing misunderstandings and ultimately resulting in a smoother project.


C352: Splash Pad Construction

November 16 | Time: 12:30 pm – 1:30 pm
In-Person – PSP/Deck Expo
1.5 hours | 0.2 IACET CEUs | 2 PHTA CEUs

Municipal codes are evolving to accommodate the higher risk of public health and safety associated with dry-deck water features. Sanitation is difficult where high bather loads overload relatively small surge basins but this program will identify potential solutions.


D215: Intro to Pool Photography

November 16 | Time: 2 pm – 3 pm
In-Person – PSP/Deck Expo
1 hour | 0.1 IACET CEUs | 1 PHTA CEU

Do you know how to tell a story in a photo? Can you effectively portray the time, effort, intricate minutiae you invested in a project? In this session, renowned photographer Jimi Smith will begin your introduction to those answers. Smith will discuss the concept of timing photos, examine lighting procedures, identify equipment needs, and address basic photo editing software.


E312: Understanding Water Current

November 16 | Time: 2 pm – 3 pm
In-Person – PSP/Deck Expo
1.5 hours | 0.2 IACET CEUs | 2 PHTA CEUs

Whether working with a lazy river, wave pool, or water park attractions, developing and working with water current can be a daunting task. Finding the proper amount of pressure, maximizing flow rates, utilizing safety grates all while maintaining water efficiency is vital in today's growing market of commercial pool applications. This program will take you through the in-depth process and increase your understanding of water current.


C310: Interview with a Master – Part 1

November 16 | Time: 3:30 pm – 4:30 pm
In-Person – PSP/Deck Expo
1 hour | 1 PHTA CEU

Join Kate Wiseman with Skip Phillips and Andy Kaner with Brian Van Bower as they discuss the journeys Phillips and Van Bower took to achieving their infinite status as world-renowned designers and their path to the creation of GENESIS®.


D345: The Art of Landscape / Architectural Lighting and How to Paint a Lighting Portrait

November 17 | Time: 7:30 am – 10:30 am
In-Person – PSP/Deck Expo
3 hours | 0.3 IACET CEUs | 3 PHTA CEUs

How well a project can be lit is not limited to the quantity of light fixtures. A proper lighting job takes what it takes. Covering key principles on how to create depth and visual destination, this course is an introduction to the fundamentals of lighting and will provide tools to comprehensively design a great lighting portrait.


D131: Identifying New Business and Design Trends

November 17 | Time: 9:15 am – 10:30 am
In-Person – PSP/Deck Expo
1.5 hours | 0.2 IACET CEUs | 2 PHTA CEUs

With his finger on the pulse of design trends from iPhones to interior design, Feras Irikat will explain why things look the way they are and how that affects your purchasing decisions at a subconscious level. These trends run across multiple product and project categories including automobiles, tile blends, and how mixing finishes and styles can be done in an eclectic, but tasteful way.


POWER PANEL D415: Designer Dialogues: How I Deal with Client Changes

November 17 | Time: 11 am – 12:30 pm
In-Person – PSP/Deck Expo
1.5 hours | 0.2 IACET CEUs | 2 PHTA CEUs

Back together again, our GENESIS® designer panelists are reuniting for a power panel on the show floor, providing their feedback to the ultimate question: How do you deal with client changes? Providing a client their dream design of an outdoor oasis after hours of interviews and idea gathering can become a challenge if they don't love it. Dealing with those emotions of changes and modifications can become difficult. Join us for this enlightening session and hear how these industry leaders rise to the occasion. Gather their tips and tricks along with some humor to take back to your office.


C310: Interview with a Master – Part 2

November 17 | Time: 1 pm – 2 pm
In-Person – PSP/Deck Expo
1 hour | 1 PHTA CEU

Join Kate Wiseman with Skip Phillips and Andy Kaner with Brian Van Bower as they discuss the journeys Phillips and Van Bower took to achieving their infinite status as world-renowned designers and their path to the creation of GENESIS®.


D111: Small Space Design

November 18 | Time: 7:30 am – 9 am
In-Person – PSP/Deck Expo
1.5 hours | 0.2 IACET CEUs | 2 PHTA CEUs

This course examines ways to enhance features in small spaces. Focused for builders and designers who have clientele that want all the amenities of an estate-sized space in their postage-stamp yard.


B331: Job Costing for Profit Versus Existence

November 18 | Time: 7:30 am – 9 am
In-Person – PSP/Deck Expo
1.5 hours | 0.2 IACET CEUs | 2 PHTA CEUs

Determine how much your product or service is worth based on your costs, overhead, and after what you think is a fair return or profit. Whether you are a small service company, retail store, or a large builder, the formulas are similar. Everyone in business should constantly review his or her costs and profitability in our continually changing industry.


C225: Quality Shotcrete Placement for Pool Contractors

November 18 | Time: 7:30 am – 9 am
In-Person – PSP/Deck Expo
1.5 hours | 0.2 IACET CEUs | 2 PHTA CEUs

Proper technique and material are vital in executing shotcrete into a vessel. This seminar, provided by American Shotcrete Association Executive Director, Charles Hanskat, P.E., F.ACI, F.ASCE, will examine the specifics needed for proper shotcrete placement and discuss quality materials and recommended shotcrete standards.


C410: Advanced Pool Construction - Part 1

November 30 | Time: 6 pm ET – 10 pm ET
Virtual
8 hours | 0.8 IACET CEUs | 8 PHTA CEUs (2-part course; students must participate in both parts)
$699 PHTA Member / $899 Non-member

This course is an advanced construction school intended to discuss advanced soil mechanics, difficult site solutions, and more advanced concrete science than presented in the basic construction school C201. The course also delves into alternative pool construction materials, major defect repair and the rehabilitation of old pools.


C410: Advanced Pool Construction - Part 2

December 2 | Time: 6 pm ET – 10 pm ET
Virtual
8 hours | 0.8 IACET CEUs | 8 PHTA CEUs (2-part course; students must participate in both parts)
$699 PHTA Member / $899 Non-member

This course is an advanced construction school intended to discuss advanced soil mechanics, difficult site solutions, and more advanced concrete science than presented in the basic construction school C201. The course also delves into alternative pool construction materials, major defect repair and the rehabilitation of old pools.


C201: GENESIS CONSTRUCTION SCHOOL: Concrete Pools

January 18–20 | Time: 8 am CT – 5 pm CT
In-Person – Southwest Pool & Spa Show
24 Hours | 2.4 IACET CEUs | DBPR/CILB-FL #0612786 – 24 hours
$2,090 PHTA Member / $2,290 Non-member

This 3-day intensive school encompasses all of the necessary disciplines for building a structurally sound water vessel. Topics covered within the school include site analysis, introductory fluid engineering, geotechnical and structural engineering that includes a review of difficult sites, shotcrete, waterproofing, tile, interior finishes, coping, and concrete decking. The course concludes with an interactive walkthrough of a complex project from start to finish. This program is designed to move each student through all phases of concrete pool construction in great detail, unlike anything else offered in the industry. This course fulfills a requirement to become a GENESIS® Associate member.


D265: Master Designer Methods: Kirk Bianchi, Crafting the Outdoor Space as a Living Art Form

January 19–20 | Time: 8 am CT – 5 pm CT
In-Person – Southwest Pool & Spa Show
16 hours | 1.6 IACET CEUs | 16 PHTA CEUs
$1,690 PHTA Member / $1,890 Non-member

"The pool is but a mirror, reflecting that which you wish to accentuate beyond it." As part of the new GENESIS Master Designer Methods series, Bianchi will retrain your thinking of water vessel design. "The pool is often built first in the sequence of outdoor improvements. For the best integration, however, it should actually be designed last." Bianchi's method will require students to rethink their design approach, with a landscape-based process that considers the functionality of the entire space first. The course lecture and projects will focus on sightlines, living spaces, traffic flow, spatial considerations, and more.


C260: Vinyl Liner / Fiberglass Pools

January 23–25 | Time: 8 am ET – 5 pm ET
In-Person – The Pool & Spa Show
24 hours | 2.4 IACET CEUs | 24 PHTA CEUs
Qualifies to take to CBP Exam
$2,090 PHTA Member / $2,290 Non-member

Whether a pool is concrete, vinyl liner, or fiberglass, the necessities of a properly executed project remain the same. The water vessel requires correct hydraulics, proper installation, code compliance, and a desired esthetic. To meet the educational demands of an increasing market, GENESIS is launching a 24-hour Vinyl Liner / Fiberglass Pool Construction School.


D211: Elements of Design

January 23–24 | Time: 8 am ET – 5 pm ET
In-Person – The Pool & Spa Show
16 hours | 1.6 IACET CEUs | 16 PHTA CEUs
$1,690 PHTA Member / $1,890 Non-member

This course is an introduction to the fundamentals of good design and will teach you how to lay out the different improvements in your projects (e.g. pool, spa, patio, etc). We will break the fundamentals down into two categories: the Elements of Design and the Principles of Design. Once you have a good grasp of the fundamentals, you will learn how to apply them. We will start with short practice exercises and build up to a final project: creating a master plan that includes a pool and spa.


D271: Architectural Styles - Part 1

February 14 | Time: 6 pm ET – 10 pm ET
Virtual
16 hours | 1.6 IACET CEUs | 16 PHTA CEUs (4-part course; students must participate in all four parts)
$1,690 PHTA Member / $1,890 Non-member

Understanding architectural styles will enable you to coordinate details and relate the water elements back to the surrounding environment in an appropriate way. When the pool is designed to match the home's architecture, the effect can be breathtaking and add value to the property.


D271: Architectural Styles - Part 2

February 15 | Time: 6 pm ET – 10 pm ET
Virtual
16 hours | 1.6 IACET CEUs | 16 PHTA CEUs (4-part course; students must participate in all four parts)
$1,690 PHTA Member / $1,890 Non-member

Understanding architectural styles will enable you to coordinate details and relate the water elements back to the surrounding environment in an appropriate way. When the pool is designed to match the home's architecture, the effect can be breathtaking and add value to the property.


D15H: The Fundamentals of Design & Integrating a Manufactured Pool into a Master Plan (German)

February 18–19 | Lyon, France
In-Person
16 hours | 1.6 IACET CEUs | 16 PHTA CEUs
Invitation Only

This course is specifically created for installers of manufactured pools to take their business to a higher level by learning to apply the basic fundamentals of design. With a solid grasp on these fundamentals, and the industry-specific methods to apply these fundamentals to your work, your company can begin competing and thriving in a market that is less saturated and significantly less susceptible to economic fluctuations.

Upon mastery of the fundamentals, we’ll transition through a series of exercises on how to integrate a manufactured pool into a master plan. You will learn how to quickly render the plan on-site and include relevant information to communicate easily to the customer. By being able to show the client exactly what they will be getting, you can eliminate a major obstacle to closing the sale, giving the customer the ability to visualize how the product will fit into their own yard.


D15H: The Fundamentals of Design & Integrating a Manufactured Pool into a Master Plan (French)

February 21–22 | Lyon, France
In-Person
16 hours | 1.6 IACET CEUs | 16 PHTA CEUs
Invitation Only

This course is specifically created for installers of manufactured pools to take their business to a higher level by learning to apply the basic fundamentals of design. With a solid grasp on these fundamentals, and the industry-specific methods to apply these fundamentals to your work, your company can begin competing and thriving in a market that is less saturated and significantly less susceptible to economic fluctuations.

Upon mastery of the fundamentals, we’ll transition through a series of exercises on how to integrate a manufactured pool into a master plan. You will learn how to quickly render the plan on-site and include relevant information to communicate easily to the customer. By being able to show the client exactly what they will be getting, you can eliminate a major obstacle to closing the sale, giving the customer the ability to visualize how the product will fit into their own yard.


D271: Architectural Styles - Part 3

February 21 | Time: 6 pm ET – 10 pm ET
Virtual
16 hours | 1.6 IACET CEUs | 16 PHTA CEUs (4-part course; students must participate in all four parts)
$1,690 PHTA Member / $1,890 Non-member

Understanding architectural styles will enable you to coordinate details and relate the water elements back to the surrounding environment in an appropriate way. When the pool is designed to match the home's architecture, the effect can be breathtaking and add value to the property.


D271: Architectural Styles - Part 4

February 22 | Time: 6 pm ET – 10 pm ET
Virtual
16 hours | 1.6 IACET CEUs | 16 PHTA CEUs (4-part course; students must participate in all four parts)
$1,690 PHTA Member / $1,890 Non-member

Understanding architectural styles will enable you to coordinate details and relate the water elements back to the surrounding environment in an appropriate way. When the pool is designed to match the home's architecture, the effect can be breathtaking and add value to the property.


D180: Drawing for Professionals

March 2–3 | Time: 8 am ET – 5 pm ET
In-Person – Everything Under the Sun Expo
16 hours | 1.6 IACET CEUs | 16 PHTA CEUs
$1,690 PHTA Member / $1,890 Non-member

In our business, drawing is a tool that you must have in order to effectively communicate with your clients. In this course we'll teach you fundamental sketching, drawing and drafting skills, along with how to read and layout plans. No previous drawing experience needed.


E211: Fluid Hydraulics for Pools & Spas

March 2–3 | Time: 8 am ET – 5 pm ET
In-Person – Everything Under the Sun Expo
16 hours | 1.6 IACET CEUs | 16 PHTA CEUs
$1,690 PHTA Member / $1,890 Non-member

Develop a basic understanding of the hydraulic principles in order to design more efficient and serviceable hydraulic systems. This class is core course required for advancing through the GENESIS certification program.


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