We Build Professionals

Celebrating 25 years of excellence in education.

Why GENESIS?

Best practices and code compliance are a given with GENESIS courses. They are the drivers in teaching you the most advanced and expert skills. But what GENESIS can do for your team and your business is what really matters.

With GENESIS, you:

  • Enable bottom-line growth. It goes without saying that your current customers can drive future customers to you. By delivering their dream pool, you are helping others imagine the possibilities.
  • Boost client satisfaction. Across the board, students who have taken GENESIS courses have learned new design strategies, color theories, engineering best practices, and so much more. Through these new skills, your company will design and build more sophisticated pools and provide better customer experience.
  • Invest in your team. Your employees are your greatest asset. By providing training by the industry’s top builders, designers, engineers, and architects, you are not only elevating your company, you are also creating a highly loyal workforce. In fact, 84% of employees in best-performing organizations are receiving the training necessary to accomplish their company’s goals…and that continued training is what’s making those companies best-in-class businesses.

Ryan Pieszchala, owner of Quest Pools, explains how GENESIS training has elevated his pool building:

PHTA Strategic Partners

  • BioLab
  • Fluidra
  • Hayward
  • Heritage Pool Supply Group
  • LOU
  • Lyon Financial
  • Pentair
  • Raypak
  • WatkinsWellness